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Upcoming Events
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Past Events Betty Alexander Speaks at 10th Annual Communications Performance
Measurement Course click here for more information. Betty Alexander participates in 5th Media Relations Course Click here for more information Betty Alexander participates in 6th Annual Integrating Print
and Online Communications Course Click here for more information Betty Alexander participates in 3rd Annual Saskatchewan Communications
Form Click here for more information Guelph Food Technology Centre MARCOM 2007 click here for more information (PowerPoint Presentation) MARCOM 2007 4th annual Crisis Communications Course 8th annual Communications Performance Measurement Course Testimonial - Communications Measurement Course “I chose to attend the SummersDirect’s “Alberta Communications Forum” Conference on March 1 & 2 in Calgary because of your seminar. I have recently been handed the mandate to build measurement criteria in our communications planning and your seminar “Evaluating Media Relations and Other Communications Tactics” caught my interest. It has been a real struggle to find useful information about this topic and through your excellent presentation and your generous time spent after answering my questions I finally feel as if I have an understanding of the issues and a roadmap showing me how to proceed.” N. Rose, Communications, Alberta Cancer Board 4th annual Media Relation Course Media Relations Course Testimonial “I was looking over the results from the Media Relations course in which you participated in for Federated Press. You were ranked very highly – nothing below a 9 out of 10. Your score was through the roof! Therefore Federated Press would like to invite you back to participate in our September 2007 session.” Kevin Strychalski, Federated Press
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Alberta Communications Forum Betty spoke at the 2nd Annual “Alberta Communications Forum,” in
Calgary on March 1 & 2, presented by SummersDirect Conference and
Events.
Course name: 7th Annual Communications Performance Measurement Course (September 18 & 19, 2006)
Dear Ms. Alexander, I have reviewed the evaluation forms for this course and have calculated an overall rating of 7.9/10 for you. Comments are as follow:
On behalf of Federated Press, I would like to thank you very much for participating in our course. We look forward to working with you in the future. Thank you. Federated Press
"Getting More Ink" at an ASAE & The Center program on October 30, 2006 in Washington, DC. Download Betty's presentation by clicking here. Testimonials "Great information - really practical." "By the way, I put the pitch letter that I developed in your
class to work and ended up getting my boss profiled in our industry
paper this week. It was really exciting to see it all come together!"
York University Press Release Workshop - Testimonial Hi Betty, Once again on behalf of the entire Communication Studies Students Association (CSSA) at York we would like to thank you so much for your presentation on Monday. Your presentation gave us all a great overview of the field of public relations, as well as gave students the opportunity to learn about how to write effective press releases. Your hands-on approach and outgoing personality really helped bring the message home. The response from your session has been overwhelming and we will most likely hold a similar event in the future due to the wonderful feedback students have given their peers. Thank you so much again. Sincerely, Farah Kurji and Jenny Evans -- Farah Kurji and Jenny Evans Presidents, Communication Studies Students Association
I spoke with you a few weeks ago at the York CSSA networking event. I wanted to thank you again for speaking with me about the private sector of the PR. It was very informative and allowed me insight into what my future options are. Camille Williams
4th
annual Integrating Online & Print Communications
"Topic was relevant, presenters were clear and accessible. It was easy to visualize yourself in their positions(s). Learning from others' experience is most helpful."
Seminar
Presentations by Betty Alexander: Sept. 27, 2005 "Hi Betty, We would like to thank you once again for your excellent presentation
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